Taha Piracha and The Case of Approachable High Fashion



Recently, a twitter user complained about the inaccessibility of fashion blogs to common folks and regular people to connect with each other, who can actually wear stuff as regular people on the street. It is true that most of the fashion blogosphere is dominated by high fashion, and bloggers rarely highlight that part of fashion that goes into making everyday wear of a person, who is into fashion, but not high fashion. Such people exist everywhere, and when I go through the search engine terms of my blog, I realize how it is sort of our responsibility to make fashion accessible to everyone. So I have decided to review one such designer who is doing work for the masses and by the engagement level on his Facebook page, I am happy to see our people being into fashion. It sort of makes me realize how it is everyone's desire to look naturally good, and how much internet access to the common man is making things change.

Taha Piracha is the designer in subject here. When going through his Facebook page here, I quickly realized that his design aesthetic appeals to the youth of today, with an inclination towards eastern wear with a modern twist. Their kurtas have a traditional chic appeal to them that end up being statement makers on their own. But then I stumbled on to their Shirts collection and I realized how such a small tumble through the Facebook pages lead me to discovering a brand that had all that I was looking for. I instantly fell in love with the floral patterned shirt, and that is what I got. Although that was not all that I liked. I really like a paisley patterned maroon shirt on the album. The shirts, made it evident that Taha Piracha had a signature aesthetic that translated from his Kurtas to his Shirts. He had his specialty embroidered shirts, but also had the regular stripes and gingham patterned shirts to make it for every other man.



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When I got my shirt from Taha Piracha, I was excited. Usually, when you order clothes online, you kind of end up being disappointed that the colors don't match, or something is off, But i experienced nothing like this. I was happy with the end product and what really made it great was that the finish of the product was fine. It was nicely stitched and the size fit perfectly. While I could've got it custom made to my size, I, unfortunately, due to my hectic lifestyle, could get the regular sizes they had to offer. Yet it fit perfectly. I was lucky enough to have it in time to wear it to the X-Men Days of Future past premiere in Islamabad. Here I am wearing the shirt with Tariq Amin at the premiere (excuse the blurry photo as my little brother took it).



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Taha Piracha clothing has prices and styles that make it a brand that knows it's target market. And the target market is anyone wanting to make a unique statement. While some may argue that fashion blogs are for people with interest in fashion and not for common people, but when it comes to buying clothes, it is everyone's concern to have the best, and have it under budget. Taha Piracha has kept in mind both these things. Similarly, when the buyer is exploring his/her options, the blogs will ultimately be stumbled upon and the high fashion, and street fashion will inter mix with each other.

Another thing that made me incline towards Taha Piracha is his being vocal against bullying on his Facebook page. He recently made a post on the Pink Shirt Day which is basically an anti-bullying day celebrated across the world. Everyone knows I am very vocal about my experience with bullying and how I am helping spread the word against it.

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It is really important to realize that the fashion comes to a point in everyone's life where almost every earning man thinks before having access to it. To get the thing worth your money is what matters. And in the end, a happy customer means a good business.

you can check out Taha Piracha Clothing on the facebook page here